Strategic Agency Manager, Google Customer Solutions (Italian)
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in business development, partnerships, management consulting, and working with or at digital marketing agencies.
- Experience working with C-level executives and cross-functionally across all levels of management.
- Experience managing agreements or partnerships.
- Ability to communicate in Italian fluently as this is a customer-facing role that requires interactions in Italian with local stakeholders.
Preferred qualifications:
- Experience strategically assessing and achieving client success via sales techniques including effective questioning, objection handling, compelling narratives, storytelling, and competitive selling.
- Knowledge of agency business models, customer retention, growth, and new business acquisition for agencies.
- Knowledge of online marketing strategy and tactics, including expertise in managing digital advertising campaigns with a focus on performance marketing.
- Demonstrated ability to own a portfolio in a sales context in Italy, and consistently overachieve quotas to drive growth.
- Ability to lead and manage multiple projects with a broad range of internal and external constituents simultaneously.
About the job
Consulting with a wide variety of existing advertising companies of all sizes, you are committed to finding the optimal advertising solution for each client. Your interest in sales and the digital economy and your entrepreneurial drive enables brands to expand their businesses with Google's latest advertising products and solutions. Your understanding of online media combined with your commercial know-how shape how new and existing businesses grow. Using your effective communication skills, you are the face of Google to a portfolio of clients whose needs you listen to, and help define the strategy for how their products and services can reach thousands or millions of users.
The Agency Sales team is a high-performing sales team that drives customer success by partnering with a wide range of independent performance media agencies in Italy
Strategic Agency Managers are senior sellers who partner with performance media agencies, increase the value that Google media brings to their agency business and customers' businesses in order to drive business growth and product adoption for Google.
In this role, you will focus on increasing digital capabilities and strengthening long-term commercial growth partnerships within our Google Customer Solutions (GCS) agencies. You will own strategic resource allocation for these agencies, to fuel your growth enablement initiatives, collaborating with analysts, client strategists and product specialists to deliver mutual business growth to our agencies, their customers, and to Google. You‘ll also develop the acquisition and upsell capabilities of your assigned agencies across all levels of the organization in order to enable sustainable business growth for all parties.
Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.
Responsibilities
- Deliver against ambitious quarterly business and product growth targets. Grow agency business by driving scalable product adoption and growth across a broad portfolio of accounts.
- Own a portfolio of performance agencies by thoroughly understanding growth drivers, identifying opportunities for growth, managing risks, and building multi-quarter plans for achievement.
- Work towards strategic goals on new and existing business consistently, while prioritizing and delivering outstanding sales experiences to Google's agency partners.
- Manage and strengthen primary agency relationships from C-levels all the way down, including media planners and buyers.
- Shape the agency program by being a thought partner for the agency lead on strategic initiatives and agency-level planning.
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