L'Occitane en Provence, "the Occitan woman," commonly known as L'Occitane, is a French luxury retailer of body, face, hair, fragrances, and home products based in Manosque, France. It was founded in 1976 by Olivier Baussan, with the purpose to create a company that celebrates and preserves the traditions of his native Provence. In 2010, the company became listed on the Hong Kong Stock Exchange. In 2024, controlling shareholder Reinold Geiger offered to take the company private. Wikipedia