Google 顧客評論計劃協議
本 Google 顧客評論計劃協議的立約當事人為 Google Inc. (美國德拉瓦州企業) 以及同意本協議條款的實體 (下稱「商家」)。本協議的生效日期自您勾選下方「我已閱讀並同意本協議」方塊並點選「儲存並繼續」按鈕時起算 (下稱「生效日期」)。若您係代表僱主或其他實體接受本協議，即表示您聲明及擔保：(i) 您具有完整法律授權，得根據本條款及細則約束您的僱主或相關實體；(ii) 您已閱讀並瞭解本協議；以及 (iii) 您代表所提及的當事人同意本協議。若您不具有約束相關當事人的法律授權，請勿勾選下方的「我已閱讀並同意本協議」方塊或點選「儲存並繼續」按鈕。
立約當事人同意以下事項：
A. 「品牌特徵」係指一方當事人的商號、商標、標誌和其他專屬品牌特徵。
B. 「機密資訊」係指由一方當事人 (或他人代表其) 向他方當事人依本協議 (或搭配本協議) 揭露的資訊，此等資訊會標明屬「機密」性質，或於一般狀況下應視為揭露方之機密資訊者，但不包括收受方已知者、非因收受方過失而為大眾所知者、由收受方獨立開發者，或是由第三方合法提供給收受方者。
C. 「使用者」係指「網站」的個人使用者。
D. 「Google」係指 Google Inc. 及其關聯企業。
E. 「Google 隱私權政策」係指 Google 提供的隱私權政策 (Google 得隨時修訂)，詳情請參閱隱私權政策。
F. 「商家內容」係指並非由 Google 提供給「使用者」的任何內容。
G. 「服務」係指由 Google 依本協議條款提供的技術與內容，供「商家」於相關「網站」上使用。
H. 「網站」係指位於「商家」不時向 Google 提交之網址的網站，且該等網站經 Google 核准。「商家」需依 Google 指定的方式，不時向 Google 告知此等網址。
I. 「網站交易」係指「使用者」透過「網站」購買的任何產品或服務。
J. 「交易資訊」係指 Google 提供的 Google 顧客評論計劃規範中載明的相關資訊 (Google 得隨時修訂)。「交易資訊」包括但不限於每筆「網站交易」的訂單明細。
1. 推出與執行。
1.1. 自「生效日期」起，當事人雙方將秉持誠信原則，一同在相關「網站」上推出與執行「服務」，但雙方並無義務執行或推出「服務」。
1.2. 「商家」應：(i) 就「服務」執行的「網站」，擔任各網頁的技術與編輯決策者；(ii) 控制「服務」於各網頁的執行方式。
1.3. 「商家」應依 Google 顧客評論計劃規範與政策 (Google 得隨時修訂)，確保僅於相關「網站」上執行與維護「服務」。
2. 商家義務以及交易資訊。
2.1. 「商家」不得且不會蓄意或在過失情況下，允許第三方從事下列任一行為：
(a) 修改、混淆或阻礙呈現所有或部分 Google 提供的「服務」(包括但不限於其中所含的任何 Google「品牌特徵」)，但為於「服務」中加入任何產品說明、詳細資訊、供應情形、價格或 Google 規定的其他資訊而必要為之者，不在此限。
(b) 於任何「網站」上顯示違反 Google 顧客評論計劃規範與計劃政策 (Google 得隨時修訂) 的「商家內容」，或違反 Google 不時向「商家」提供之「服務」相關的任何其他要求或規格，鼓勵此等行為者亦在此限。
2.2. 「商家」應依 Google 顧客評論計劃規範 (Google 得隨時修訂) 向 Google 提供各筆「網站交易」的「交易資訊」。
2.3. 「商家」授予 Google 免權利金且非獨佔的全球性永久授權，允許其得搭配 Google 產品或服務複製、散佈、修改、用於創作衍生作品、公開展演或展示，以及使用「交易資訊」。Google 會依「Google 隱私權政策」使用「交易資訊」所含的「使用者」個人識別資訊。
2.4. 在本協議期限內的任何時候，「商家」應確保已針對相關「網站」訂有標示清楚且易於查閱的隱私權政策，且該隱私權政策應：(i) 明確告知「使用者」，第三方得在其瀏覽器中放置與讀取 Cookie，或是使用網路信標或類似技術，蒐集 Google 顧客評論計劃的相關資訊；(ii) 提供相關資訊，告知「使用者」管理 Cookie 的方式；以及 (iii) 明確告知「使用者」，Google 可能會收到其在「商家網站」上進行之交易的相關資料。
2.5. 在「商家」和 Google 之間，任何稅務機關就每筆「網站交易」課徵的任何銷售稅或其他適用稅金，應由「商家」負起全責。
2.6. 在 Google 寄送任何電子郵件給使用者前，「商家」應負責以 Google 提供給「商家」的範本取得使用者的同意。
2.7. Google 無意因「商家」參與本計劃而構成《健康保險可攜性及責任法案》(Health Insurance Portability and Accountability Act，下稱「HIPAA」) 修訂版所規定的義務，且並未聲明 Google 顧客評論計劃符合 HIPAA 的規定。若您是 (或將成為) HIPAA 規範下之適用機構 (Covered Entity) 或商業夥伴 (Business Associate)，您同意不基於任何目的或以涉及受保護健康資訊 (Protected Health Information) 的方式使用 Google 顧客評論計劃，但就此等用途向 Google 取得事前書面同意者，不在此限。
3. 智慧財產以及品牌特徵。
3.1. 除非本協議另有明文規定，任一方當事人不得就他方當事人或其授權人擁有的智慧財產，取得任何權利、所有權或利益。
3.2. Google 得因行銷與宣傳 Google 顧客評論計劃及「商家」參與本計劃之目的，使用與展示「商家」的「品牌特徵」。除為了執行第 1 節所載「服務」而必要為之者，Google 並未依本協議將 Google「品牌特徵」的任何授權或權利授予「商家」。
4. 聲明與擔保、免責事項以及賠償。
4.1. 雙方當事人聲明及擔保：(a) 其擁有簽訂本協議的完整權力與權限；以及 (b) 簽訂或履行本協議不會違反其與第三方的任何協議。
4.2. 「商家」聲明及擔保：(a) 其於相關「網站」中提供或附於「服務」中的產品與服務說明、詳細資訊、供應情形、運送資訊與價格，皆為最新、正確且完整的資訊；以及 (b) 其擁有且會持續擁有一切必要權利，得授予第 2.3 節所載的授權，並得在符合「商家」相關隱私權政策的條件下，依第 2.2 節的規定進行授權與提供「交易資訊」。就「商家」提供的此等資訊或其他「商家內容」，Google 概不承擔任何責任。
4.3. 除雙方當事人於第 4 節所為之明示擔保外，雙方當事人不提供任何明示或默示擔保，包括適售性、符合特定用途以及不侵權的任何默示擔保。
4.4. 若因 (1) 任何「網站交易」而使 Google 對任一「使用者」或稅務機關產生責任；或 (2) 第三方因以下事由請求賠償：(a) 任何「商家內容」、「網站」、「交易資訊」或「商家品牌特徵」；或是 (b)「商家」違反本協議，「商家」應對 Google 做出賠償，為其抗辯，並使其不致遭受損害。
5. 有限責任。
除 (1) 第 4.4 節所載賠償以及 (2) 違反第 6.1 節的保密義務外，(A) 任一方當事人不需針對利益損失，或是對間接、特殊、附随、衍生、懲戒或懲罰性損害賠償負責；以及 (B) 因本協議所產生或相關的任何索償請求，任一當事人的累積責任限額不超過 $10,000 美元。
6. 保密義務以及公開權。
6.1. 「機密資訊」的收受方不得揭露「機密資訊」，但已簽訂書面保密協議的關聯企業、員工和/或代理人不在此限。收受方應確保上述人員與實體僅以行使和履行本協議之權利義務為目的使用此等「機密資訊」，並會將「機密資訊」保密。收受方亦得依法律要求揭露「機密資訊」，但應事先向揭露方做出合理通知，使揭露方得在法律許可的範圍內，於揭露前尋求保密處理、保護令或相似救濟措施。
6.2. 除本協議所載規定外，任一方當事人未取得他方當事人的事前書面同意前，不得就本協議發表公開聲明。
7. 撤回服務。
Google 得隨時單方面撤回或終止「服務」。
8. 期限與終止。
8.1. 本協議自「生效日期」生效，於依本協議條款終止前持續有效。
8.2. 任一方當事人得不附理由，於通知他方當事人後立即終止本協議。
8.3. 本協議終止後，任一方當事人若經他方要求，應盡商業上合理的努力，立即歸還或銷毀他方當事人向其揭露的一切「機密資訊」；如為銷毀，應提供相關證明。
9. 雜項條款。
9.1. 遵循法律規範：雙方當事人於完成、行使、履行本協議之權利義務時，應遵循一切相關法律、規則與規定。
9.2. 通知：一切通知應以書面為之，收件人為他方當事人的法務部門與主要聯絡人。Google 法務部門的通知收受電子郵件地址為：legal-notices@google.com。通知於以下情況下視為送達：(a) 若為專人親送、隔夜快遞或郵件，以書面簽收為準；或是 (b) 若為傳真或電子郵件，以收到自動回條或電子紀錄為準。
9.3. 轉讓、顧問以及承攬人：未經他方當事人書面同意，任一方當事人不得轉讓或移轉本協議的任何部分，向關聯企業為之者不在此限，但應符合下列條件：(a) 受讓人書面同意受本協議條款的約束，以及 (b) 轉讓方仍負責承擔本協議之義務。任何其他移轉或轉讓皆為無效。Google 得就本協議之權利義務的行使與履行使用顧問和其他承攬人，但前提是此等顧問和承攬人受與 Google 相同的義務約束。
9.4. 準據法：本協議係受美國加州法律所規範，但不包括該州的法律選擇規範。因本協議所生或與之相關的任何爭議，雙方當事人同意美國加州聖塔克拉拉郡法院具有屬人管轄權且為唯一法庭地。
9.5. 衡平法救濟：本協議所載一切事項不得限制任一方當事人尋求衡平法救濟。
9.6. 完整合意以及協議修訂：本協議構成雙方當事人就協議標的之完整合意，且其效力優於雙方就該標的達成之任何先前或並存之協議。任何修訂必須經雙方當事人書面簽署，明確指出其為本協議的修訂內容。
9.7. 非棄權：未能執行本協議中的任何條款，並不表示免除義務。
9.8. 可分割性：本協議若有任何條款經判定不可執行，並不影響其餘條款之效力。
9.9. 存續：第 2.3 節、第 2.5 節、第 3.1 節、第 4 至 6 節、第 8.3 節以及第 9 節之規定於本協議終止後繼續有效。
9.10. 獨立承攬人：雙方當事人為獨立承攬人，且本協議並未構成任何代理關係、夥伴關係或合資關係。
9.11. 無第三方受益人：本協議無第三方受益人。
9.12. 不可抗力：若因無法合理控制之外的情況導致無法確實履約 (例如天災、戰爭、恐怖攻擊、暴動、勞動條件、政府措施以及網際網路不穩)，雙方當事人均無需負責。
Google Customer Reviews Programme Agreement
This Google Customer Reviews Programme Agreement is entered into by and between Google Inc., a Delaware corporation, and the entity agreeing to these terms ("Merchant"). This agreement will be effective as of the date on which you tick the "I have read and agree to this Agreement" box and click the "Save and continue" button below (the "Effective Date"). If you are accepting on behalf of your employer or another entity, you represent and warrant that (i) you have full legal authority to bind your employer or such entity to these terms and conditions, (ii) that you have read and understand this agreement and (iii) that you agree, on behalf of the party that you represent, to this agreement. If you don't have the legal authority to bind, please do not tick the "I have read and agree to this Agreement" box or click the "Save and continue" button below.
The parties agree as follows:
A. “Brand Features” means a party's trade names, trademarks, logos and other distinctive brand features.
B. “Confidential Information" means information disclosed by (or on behalf of) one party to the other party under (or in connection with) this agreement that is marked as confidential or would normally under the circumstances be considered confidential information of the disclosing party; but, Confidential Information does not include information that the recipient already knows, that becomes public through no fault of the recipient, that was independently developed by the recipient or that was lawfully given to the recipient by a third party.
C. “End Users" means individual human end users of a Site.
D. “Google" means Google Inc. and its affiliates.
E. “Google Privacy Policy" means the privacy policy made available by Google (as amended by Google from time to time), currently located at Privacy Policy.
F. “Merchant Content" means any content served to End Users that is not provided by Google.
G. “Services" means the technology and content provided by Google for inclusion in the Site(s) by Merchant in accordance with the Agreement of this agreement.
H. “Site(s)" means the website(s) located at the URL(s) indicated by the Merchant to Google from time to time, and approved by Google. The Merchant will notify Google of such URL(s) via the method(s) instructed by Google from time to time.
I. “Site Transaction" means any purchase of a product or service by an End User via the Site(s).
J. “Transaction Information" means the applicable information set forth in the Google Customer Reviews Programme Guidelines (as amended by Google from time to time) made available by Google. The Transaction Information will include (but is not limited to) the order details for each Site Transaction.
1. Launch and Implementation.
1.1. Following the Effective Date, the parties will work together in good faith to implement and launch the Services on the Site(s); however, neither party will be required to implement or launch the Services.
1.2. The Merchant will: (i) be the technical and editorial decision-maker in relation to each page of the Site(s) on which the Services are implemented; and (ii) have control over the way in which the Services are implemented on each of such pages.
1.3. The Merchant will ensure that the Services are implemented and maintained only on the Site(s), and only in accordance with the Google Customer Reviews Programme Guidelines and Policies (as amended by Google from time to time).
2. Merchant Obligations; Transaction Information.
2.1. The Merchant will not, and will not knowingly or negligently allow any third party to:
(a) modify, obscure or prevent the display of all or any part of the Services as provided by Google (including but not limited to any Google Brand Features included therein), except as necessary to incorporate into the Services any product descriptions, details, availability, pricing or other information requested by Google; or
(b) display on any Site any Merchant Content that violates or encourages conduct that would violate the Google Customer Reviews Programme Guidelines and Programme Policies (as amended by Google from time to time) or any other requirements or specifications applicable to the Services that are provided to Merchant by Google from time to time.
2.2. The Merchant will provide to Google the Transaction Information for each Site Transaction in accordance with the Google Customer Reviews Programme Guidelines (as amended by Google from time to time).
2.3. The Merchant grants to Google a royalty-free, perpetual, non-exclusive, worldwide licence to copy, distribute, modify, create derivative works based on, publicly perform, publicly display and otherwise use the Transaction Information in connection with Google products or services. Google will use any personally identifiable information of End Users contained in the Transaction Information in accordance with the Google Privacy Policy.
2.4. The Merchant will ensure that at all times during the term of this agreement, the Merchant has a clearly labelled and easily accessible privacy policy in place relating to the Site(s) and that this privacy policy: (i) clearly discloses to End Users that third parties may be placing and reading cookies on End Users' browsers, or using web beacons or similar technologies to collect information in connection with the Google Customer Reviews Programme; (ii) includes information about End Users' options for cookie management; and (iii) clearly discloses to End Users that Google may receive information about transactions conducted on the Merchant's Site(s).
2.5. As between the Merchant and Google, the Merchant will be solely liable for any sales or other applicable tax(es) imposed by any tax authority in connection with each Site Transaction.
2.6. The Merchant will be responsible for obtaining consent from users before Google sends any email to users, using the template(s) provided by Google to the Merchant.
2.7. Google does not intend the Merchant's participation in the Programme to create obligations under the US Health Insurance Portability and Accountability Act, as amended, ("HIPAA"), and makes no representations that the Google Customer Reviews Programme satisfies HIPAA requirements. If you are (or become) a Covered Entity or Business Associate under HIPAA, you agree not to use the Google Customer Reviews Programme for any purpose or in any manner involving Protected Health Information unless you have received prior written consent to such use from Google.
3. Intellectual Property; Brand Features.
3.1. Except to the extent expressly stated otherwise in this agreement, neither party will acquire any right, title or interest in any intellectual property belonging to the other party, or to the other party's licensors.
3.2. Google may use and display Merchant Brand Features for purposes of marketing and promoting the Google Customer Reviews Programme and the Merchant's participation in the Google Customer Reviews Programme. Except as necessary for the implementation of the Services in accordance with Section 1, no licence or rights are granted under this agreement by Google to the Merchant with respect to Google Brand Features.
4. Representations and Warranties; Disclaimers; Indemnification.
4.1. Each party represents and warrants that: (a) it has full power and authority to enter into this agreement; and (b) entering into or performing under this agreement will not violate any agreement it has with a third party.
4.2. The Merchant represents and warrants that: (a) the product and service descriptions, details, availability, delivery information and pricing provided by the Merchant in the Site(s) or incorporated in the Services will be current, accurate and complete; and (b) it has and will retain all necessary rights to grant the licence in Section 2.3, and such licence grant and provision of the Transaction Information in accordance with Section 2.2 complies with the Merchant's applicable privacy policy. Google is not liable in any way for any such information or other Merchant Content provided by the Merchant.
4.3. EXCEPT FOR THE EXPRESS WARRANTIES MADE BY THE PARTIES IN THIS SECTION 4, THE PARTIES DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT.
4.4. The Merchant will indemnify, defend and hold harmless Google from and against all liabilities, damages and costs (including settlement costs) arising out of: (1) Google's liability to any End User or any tax authority in respect of any Site Transaction; or (2) a third-party claim arising from or in connection with: (a) any Merchant Content, Site(s), Transaction Information or Merchant Brand Features; or (b) Merchant's breach of this agreement.
5. Limitations of Liability.
EXCEPT FOR (1) INDEMNITIES UNDER SECTION 4.4, AND (2) BREACHES OF CONFIDENTIALITY UNDER SECTION 6.1: (A) NEITHER PARTY WILL BE LIABLE FOR LOST REVENUES OR INDIRECT, SPECIAL, INCIDENTAL, CONSEQUENTIAL, EXEMPLARY OR PUNITIVE DAMAGES, AND (B) NEITHER PARTY'S AGGREGATE LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THIS AGREEMENT WILL EXCEED $10,000.
6. Confidentiality; Publicity.
6.1. The recipient of any Confidential Information will not disclose that Confidential Information, except to affiliates, employees and/or agents who need to know it and who have agreed in writing to keep it confidential. The recipient will ensure that those people and entities use Confidential Information only to exercise rights and fulfil obligations under this agreement and keep the Confidential Information confidential. The recipient may also disclose Confidential Information when required by law after giving the discloser reasonable notice and the opportunity to seek confidential treatment, a protective order or similar remedies or relief prior to disclosure, in each case if permitted by law.
6.2. Except as set forth in this Agreement, neither party will issue any public statement regarding this agreement without the other party's prior written approval.
7. Withdrawal of Services.
Google may withdraw or terminate the Services at any time immediately at Google's sole discretion.
8. Term and Termination.
8.1. This agreement will begin on the Effective Date and remain in effect until terminated in accordance with its terms.
8.2. Either party may terminate this agreement for convenience immediately upon notice to the other party.
8.3. Upon termination of this agreement, if requested, each party will use commercially reasonable efforts to promptly return to the other party, or destroy and certify the destruction of, all Confidential Information disclosed to it by the other party.
9. Miscellaneous.
9.1. Compliance with Laws. Each party will comply with all applicable laws, rules and regulations in fulfilling its obligations and exercising its rights and performing its obligations under this agreement.
9.2. Notices. All notices will be in writing and addressed to the attention of the other party's Legal Department and primary point of contact. The email address for notices being sent to Google's Legal Department is legal-notices@google.com. Notice will be deemed given (a) when verified by written receipt if sent by personal courier, overnight courier or mail; or (b) when verified by automated receipt or electronic logs if sent by facsimile or email.
9.3. Assignment; Consultants and Contractors. Neither party may assign or transfer any part of this agreement without the written consent of the other party, except to an affiliate but only if: (a) the assignee agrees in writing to be bound by the Agreement of this agreement, and (b) the assigning party remains liable for obligations under this agreement. Any other attempt to transfer or assign is void. Google may use consultants and other contractors in connection with the performance of obligations and exercise of rights under this agreement, provided that such consultants and contractors will be subject to the same obligations as Google.
9.4. Governing Law. This agreement is governed by California law, excluding California's choice of law rules. FOR ANY DISPUTE ARISING OUT OF OR RELATING TO THIS AGREEMENT, THE PARTIES CONSENT TO PERSONAL JURISDICTION IN, AND THE EXCLUSIVE VENUE OF, THE COURTS IN SANTA CLARA COUNTY, CALIFORNIA.
9.5. Equitable Relief. Nothing in this agreement will limit either party's ability to seek equitable relief.
9.6. Entire Agreement; Amendments. This agreement is the parties' entire agreement relating to its subject and supersedes any prior or contemporaneous agreements on that subject. Any amendment must be in writing, signed by both parties and expressly state that it is amending this agreement.
9.7. No Waiver. Failure to enforce any provision will not constitute a waiver.
9.8. Severability. If any provision of this agreement is found to be unenforceable, the balance of this agreement will remain in full force and effect.
9.9. Survival. Sections 2.3, 2.5, 3.1, 4 to 6, 8.3 and 9 will survive any termination of this agreement.
9.10. Independent Contractors. The parties are independent contractors and this agreement does not create an agency, partnership or joint venture.
9.11. No Third Party Beneficiaries. There are no third-party beneficiaries to this agreement.
9.12. Force Majeure. Neither party will be liable for inadequate performance to the extent caused by a condition (for example, natural disaster, act of war or terrorism, riot, labour dispute, governmental action and Internet disturbance) that was beyond the party's reasonable control.