View your published products

The "Products" list page in Google Merchant Center contains detailed information about your submitted products, including tools to help you understand approval status, tax rates, and shipping calculations. Use the filter options available to filter for product information or view details for individual products.

Get a quick overview of all products

Cards at the top of the "Products" list page show the status of all products in your Merchant Center account. You can view:

• The total number of products uploaded to your account
• The number of products recently added or updated
• The number of products that have fix suggestions
• The number of products with eligible promotion, sale, or price drop badges

You can select a number in a card to filter the "Products" list page (for example, select the number of products that have fix suggestions to view all products that match the filter).

View a list of all products

On the "Products" list page, you can view product data details such as:

• Clicks your products have received
• Price
• Condition
• Availability
• Status (see a definition of each product status)
• Click potential

Here are the actions you can take on the "Products" list page:

• Filter: To view data for specific filters in your table, use the filter icon to select a category from the dropdown menu. Select an accuracy setting and enter any terms you’d like to include. You can filter based on the following terms:
  • Product status
  • Availability
  • Country
  • Various product data attributes. Learn more about product data specification
• Customize: To modify the columns in your table, use the columns icon to choose which columns you want to display, along with the ordering of each column. You can also save your column set by choosing the option “Save your column set” using a name of your choice. Any saved column sets will appear by clicking the columns icon .
• Remove: Delete products individually from your product list.
• Sort: Click the headers to sort products by category.

View details for a specific product

By clicking on the title of a product, you'll see these details and tools:

• Product overview: View an overview of the product (title, link, and product image) and approval status across programs. If there is a problem with your product image, this may be shown here. If your product is disapproved you can view more information on the disapproval reasons in the Item status section of the page. Learn more about item disapprovals
• Technical details: View the expiration date, creation date, and primary feed source for your product as well as mapped online offers for local products.
• Performance: View recent clicks for this product on Shopping ads and free listings.
• Item status: View a list of current issues with this product and affected programs. If your product is disapproved for certain policy violations, you may also see an option to request a review of your item by clicking Request review. Learn more about item disapprovals for policy violations
• Inventory details: View store-level inventory details for your local products.

• Calculations for tax and shipping: Use this tool to see what tax and shipping rates are displayed to end users for this product. In countries where you can specify shipping rates based on shipping destination (for example, the United States or Japan), you need to enter a shipping destination in order to calculate a result. For all other locales, the shipping rate is calculated at the country-wide rate.
• Raw feed attributes: View the values you submitted for each attribute in your product data for this item.
• Final attributes: View the processed values for each attribute in your product data for this item, with attribute modifications made by supplemental feeds, automatic item updates, with feed rules applied, and after attribute rejection. These are the values Google uses to display your products.
• Rejected attributes: View values that have been removed because they are invalid or because you have provided more than the maximum number of values supported for that attribute.
• Information found on your site: View the product information (such as price [price] and availability [availability]) we found on your site for this product. This data may be used to update your product listing. Learn more about automatic item updates
• Eligible badges: If you have a promotion, sale, or price drop on a product, a badge may appear next to the product on Google. For example, “Buy 3, get 20% off”.

Download product information

You can download your product data in a tab-delimited, TSV format from the "Products" list page.

1. [Optional] Apply filters to the products list in order to filter by status, availability, feed source, country, product type, or other product data attributes of your choosing.
2. Click the download button .
   • The message “Generating your file...” will appear at the bottom of the screen.
3. When the “Ready to download” message appears, click Download.

Downloaded product data will reflect raw data submitted to Google via your primary feed, in addition to any modifications from supplemental feeds, feed rules, and automatic item updates. This allows you to see your product data as Google uses it, and identify changes you can make to improve your data’s performance.

Common reasons why your products aren't displaying

If your items aren't being shown, look for errors in your Google Merchant Center account using the "Products", "Diagnostics", and "Overview" pages in your account. For example, errors can result when your product data doesn't process properly into Merchant Center, a required attribute isn't provided, or an item violates a policy. It may take up to 2 hours for your product data to appear in the Products List.

If there aren't any errors in your account, here are a few common reasons why your products may not be shown:

You should also check your Google Ads account to make sure there are no issues with your Shopping campaign.